{"id":168,"date":"2023-05-04T04:05:40","date_gmt":"2023-05-04T04:05:40","guid":{"rendered":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/?p=168"},"modified":"2023-05-04T04:05:41","modified_gmt":"2023-05-04T04:05:41","slug":"diversify-social-media-presence","status":"publish","type":"post","link":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/college-of-business\/information-technology\/diversify-social-media-presence\/","title":{"rendered":"Diversify Social Media Presence"},"content":{"rendered":"\n<p>Overall, social acquisitions account for only 1.66%. 93.18% of all non-paid social media acquisitions are sourced from Facebook, followed by LinkedIn at 4.89%. The platforms have aging demographics or are tailored to existing students. Pushing content more frequently on other platforms and platforms with strictly younger audiences may lead to increases for Goal 1: Visited Application, Goal 5: Visited Take a Class, Goal 10: Completed Application.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122651-1024x793.png\" alt=\"\" class=\"wp-image-169\" width=\"1024\" height=\"793\" srcset=\"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122651-1024x793.png 1024w, https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122651-300x232.png 300w, https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122651-768x595.png 768w, https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122651.png 1432w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122859-1024x705.png\" alt=\"\" class=\"wp-image-170\" width=\"1024\" height=\"705\" srcset=\"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122859-1024x705.png 1024w, https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122859-300x207.png 300w, https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122859-768x529.png 768w, https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-content\/uploads\/2023\/05\/Screenshot-2023-05-03-122859.png 1422w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Overall, social acquisitions account for only 1.66%. 93.18% of all non-paid social media acquisitions are sourced from Facebook, followed by LinkedIn at 4.89%. The platforms have aging demographics or are tailored to existing students. Pushing content more frequently on other platforms and platforms with strictly younger audiences may lead to increases for Goal 1: Visited [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":false,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9],"tags":[],"class_list":["post-168","post","type-post","status-publish","format-standard","hentry","category-information-technology"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/posts\/168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/comments?post=168"}],"version-history":[{"count":1,"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/posts\/168\/revisions"}],"predecessor-version":[{"id":175,"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/posts\/168\/revisions\/175"}],"wp:attachment":[{"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/media?parent=168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/categories?post=168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lkwitek.bitweb1.nwtc.edu\/webmgmt\/wp-json\/wp\/v2\/tags?post=168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}